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From Friedman to Darwin: A New Paradigm for Economics, Business, and Management - Led by Raj Sisodia and David Sloan Wilson

Mondays at 10am-12pm ET February 23- May 11
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A free online seminar led by Raj Sisodia and David Sloan Wilson

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This seminar invites an international audience to join a group of PhD students and faculty at Tecnologico de Monterrey’s (Tec) EGADE Business School for an exploration of paradigm change in economics, business, and management. In contrast to the current dominant paradigm, exemplified by Milton Friedman’s profit maximization model, the new paradigm is based on evolutionary science; hence our title “From Friedman to Darwin.”

The seminar will be led by Raj Sisodia, co-founder of the Conscious Capitalism Movement and co-chairman of Tec’s Conscious Enterprise Center, and David Sloan Wilson, president of ProSocial World and leading proponent of the new paradigm. Raj and David have been working together for several years and are excited to share their collaboration with an international audience, in addition to students and faculty at Tec. 

Go here for an episode of the Conscious Capitalism podcast titled “The Scientific Foundation for Conscious Capitalism”, which provides a preview of what will be covered in more detail in the seminar. 

Enrolling in the seminar is free but requires a commitment to attend the sessions and review material in preparation.  The sessions will be conversational and interactive, with ample time for discussion among the participants. Coming to the sessions prepared is essential to get the most out of the conversation. We anticipate that there will be valuable networking opportunities in addition to the learning experience.

We encourage individuals to invite their associates to enroll in the seminar so that they can discuss the material as a small group, in addition to taking part of the larger discussions. Any cooperative endeavor can benefit from learning the material that will be presented. 

Overview of the Series

This graduate-level seminar will introduce students and faculty to an evolving paradigm for economics, business, and management. In contrast to the current dominant paradigm, exemplified by Milton Friedman’s profit maximization model, the new paradigm is based on evolutionary science; hence our title “From Friedman to Darwin.” 

The evolutionary paradigm is new because the study of evolution has only recently expanded beyond genetic evolution to include other evolutionary processes, such as human cultural evolution and computer evolutionary algorithms (AI). Suddenly, a theory that has already made sense of the biological world can begin to make sense of our socially constructed world, including economic systems that are embedded within political, social, and environmental systems. 

The new paradigm identifies two common denominators needed by businesses and all other organizations to function well as collective units: to be well-governed and to be adaptable to change. Each of these requires certain core design principles that are easy to understand and implement but obscured by the current paradigm. 

In addition to teaching the core design principles, the course will feature examples of businesses and other organizations that have implemented the principles and perform very well as a result. The PhD students taking the course will  develop “evolutionary case reports” of participating business organizations, which will be featured in the final session. 

Course Objectives

  1. To learn about a new paradigm relevant to businesses and all other organizations. 
  2. To compare the new paradigm with the currently dominant paradigm.
  3. To compare the new paradigm with other schools of thought that constitute a form of “diffuse pluralism.” 
  4. To translate the conceptual framework into pragmatic knowledge for helping organizations become better governed and more adaptable as forces for good. 

Competences to be Developed

  1. Learn and apply core design principles for the governance of organizations. 
  2. Learn and apply core design principles for adapting to change in the directions of valued goals. 
  3. Learn and apply how to construct multi-organization market economies.  
  4. Learn how to research and write evolutionary case reports that provide a single rubric for understanding all organizations. 
  5. Develop working relationships with businesses 

Schedule: (Readings and podcasts forthcoming)

From Friedman to Darwin: A New Paradigm forEconomics, Business, and Management

PhD Workshop Led by Raj Sisodia and DavidSloan Wilson

Open to an international online communityof auditors

 

 

Schedule

February  23

9:00  to 11:00 a.m.
 Mexico Time

Session 1: A Tale of Two Paradigms

This session will provide broad  philosophical and historical background to the nature of paradigms, the  origin of the neoclassical paradigm that currently dominates the business and  management professions, and the emergence of a new paradigm based on Darwin’s  theory of evolution.

Required:

1) Conscious Capitalism Podcast: The Scientific Basis for  Conscious Capitalism. This podcast took place soon after Raj and David  met and provides a lively conversational overview of the subject matter of  this seminar, with additional insights provided by Raj’s colleague Timothy  Henry.

2) Wilson, D. S., & Snower, D. J.  (2024). Rethinking the Theoretical Foundation of Economics I: The  Multilevel ParadigmEconomics18(1). This  article provides a more formal introduction to the subject matter of the  seminar.  Dennis is a distinguished world economist who helps  to organize the G20 and G7 advisory process as president of his  organization Global Solutions Initiative.

Recommended:

3) Ferraro, F., Pfeffer, J., &  Sutton, R. I. (2005). Economics Language and Assumptions: How  Theories Can Become Self-Fulfilling. Academy of Management Review,  30(1), 8-24. This article introduces the major theme of  paradigms—systems of thought that are internally consistent but blind to  their own limitations. When one paradigm fails, trying to change it  incrementally (“nudging”) won’t work. What is required is another  paradigm. 

4) Friedman, M. (1970). The Social Responsibility of Business is to Increase its  ProfitsNew York Times Sunday Magazine, September 13, 17.  This article had a huge influence on its own and has become an icon of the  neoclassical economic paradigm.

5) Updating Darwin and Tocqueville on Self-Interest, Rightly  Understood, with Robert Putnam. This podcast with the legendary  sociologist Robert Putnam (author of Bowling Alone and The  Upswing) traces the roots of the evolutionary paradigm all the way back  to Charles Darwin and Alexis d’Tocqueville, two young men who embarked upon  separate voyages of discovery in 1831.

6) Curing Economics’ Addiction to Unreal Theories. This  review of a recent book titled Ricardo’s Dream and podcast  with its author, Nat Dyer, traces the roots of both paradigms back to the  origin of the economics profession.  

Broad  introduction to the workshop.

Introduction  to the concept of evolutionary case reports.

 

Select  businesses for writing evolutionary case reports (ECR).

 

March  9

9:00  to 11:00 a.m.

Mexico  Time

Session 2. Core Design Principles for  Governance & Adaptability

This session will introduce the two  common denominators that all organizations need to function as collective  units: To be well-governed and to be adaptable to change. Each requires a set  of core design principles that are easy to understand once viewed through the  lens of the new paradigm.

Required: 

1) Ostrom, E. (2009). A  General Framework for Analyzing Sustainability of Social-Ecological Systems. Science,  325(5939), 419-422. The political scientist Elinor Ostrom, along with  her husband Vincent and the school of thought that they represent, are  foundational for the new paradigm. This article was published during the same  year that Lin, as she encouraged everyone to call her, was awarded the Nobel  Prize in economics.

2) Wilson, D. S., Ostrom, E., & Cox,  M. E. (2013). Generalizing the core design principles for the efficacy of  groupsJournal of Economic Behavior & Organization, 90,  S21–S32.. David’s collaboration with Lin and her postdoctoral associate Michael  Cox showed that her “core design principle (CDP)” approach applies  to all cooperative endeavors. Lin passed away in 2013 but David still works  with Michael, who chairs the Department of Environmental Studies at Dartmouth  University, on the development of a rubric for evolutionary case studies,  which the PhD students in this class will be employing.

3) Developing  Psychological Flexibility, with Steven C. Hayes. This video conversation  introduces another key person and topic area (Process-Based Therapy) that is  foundational for the new paradigm. While the CDP approach of Lin addresses  the fundamental issue of governance, The PBT approach of Steve  addresses the fundamental issue of adaptability—not only for  individuals, but also for groups of all sizes.

Recommended:

4) Atkins, P. W. D., Wilson, D. S., & Hayes, S. C.  (2019). Prosocial: Using evolutionary science to build productive,  equitable, and collaborative groups. New Harbinger. This is a  book-length treatment of how the new paradigm can be applied to positive  change efforts across all contexts and scales—including, but by no means  restricted, to business and management.

5) Ong, C. W., Ciarrochi, J., Hofmann, S.  G., Karekla, M., & Hayes, S. C. (2024). Through the extended evolutionary meta-model, and what ACT  found there: ACT as a process-based therapyJournal of  Contextual Behavioral Science32, 100734. This article  provides a deeper dive into Process-Based Therapy.

Learn  core principles of governance and adaptability.

 

March  23

9:00  to 11:00 a.m.

Mexico  Time

Session 3: Evidence for the New  Paradigm—and Against the Old One

Paradigms, by their nature, organize the  perception and processing of information, highlighting some possibilities but  making us blind to others. Once the core design principles for governance and  adaptability are identified, the evidence for them is all around us. So is  evidence for the toxic effects of the old paradigm.

Guest speakers: Michael Pirson and Ayse Yemiscigil (Fordham University) TBC

Required:

1) Pfeffer, J., & Sutton, R. I.  (2006, January 1). Evidence-Based  Management. Harvard Business Review. This article by two  distinguished Stanford University management professors does a marvelous job  of showing how business management practices are not evidence-based--and need  to be.

2) Wilson, D. S., Philip, M. M.,  MacDonald, I. F., Atkins, P. W. B., & Kniffin, K. M. (2020). Core  design principles for nurturing organization-level selectionNature Scientific  Reports, 10(1), 13989–13989. This survey is one of the first to relate  the performance of business groups to implementation of the core design  principles.

3) Barry-Wehmiller’s Bold Experiment in Prosocial Cultural  Evolution. The US manufacturing firm Barry-Wehmiller (BW) is a star  example of Conscious Capitalism, as showcased in the book Everybody Matters by Raj and CEO Bob Chapman.  Even more amazing, BW has adopted (a term that they prefer to acquire) over  140 other companies and transformed their cultures as well. This podcast with  some of BW’s senior management relates this amazing success story to  application of the core principles for governance and adaptability.

Recommended:

4) Wilson, D. S., Styles, R., &  Atkins, P. W. B. (2024). Conscious Multilevel Cultural Evolution: Theory, Practice,  and Two Case StudiesThis View of Life. This article  describes two outstanding case studies of sizeable organizations that became  both better governed and more adaptable using prosocial methods.

5) Hayes, S.C., Atkins, P.W.B., &  Wilson, D.S. (2021). Prosocial: Using an Evolutionary Approach to Modify  Cooperation in Small Groups. In Applied Behavior Science in  Organizations: Consilience of Historical and Emerging Trends in  Organizational Behavior Management. Routledge. Even though Ostrom  and her CDPs are seldom cited in the sprawling management literature, it’s  easy enough to craft search terms that represent the CDPs. When this Is done,  the evidence for the efficacy of the CDPs is overwhelming and hiding in plain  sight.

6) Conscious Capitalism, viewed through the Lens of a New  Paradigm, with Raj Sisodia and Bob Chapman. This podcast complements the  required podcast listed above.

7) The B-Corp Movement, Viewed through the Lens of a New  Paradigm. This podcast with Cambridge University business professor Chris  Marquis (author of Better Business and The  Profiteers) and Phil White (CEO of the B-Corp Grounded.world) shows how  the B-Corp movement can be understood from the perspective of the new  paradigm, along with the Conscious Capitalism movement and all other  prosocial business movements.

Students  will learn the evidential basis for and against the new and old paradigms.

 

April  6

9:00  to 11:00 a.m.

Mexico  Time

Session 4: Prosocial Leadership

Leadership is an excellent topic for  comparing the two paradigms. The old paradigm encourages a form of leadership  that violates the core principles and is incapable of making wise decisions  in a complex world. The new paradigm encourages a form of leadership that  coordinates group processes and brings out the leader in every member of the  organization.

Guest speaker: Mark van Vugt (Vrije  Universiteit Amsterdam, Netherlands) TBC

Required:

1) Van Vugt, M., & von Rueden, C. R. (2020). From genes to minds to cultures: Evolutionary approaches to  leadershipThe Leadership Quarterly31(2),  101404. This article introduces a special issue of the journal Leadership Quarterly on  leadership from an evolutionary perspective. All the articles in the special  issue are relevant to this seminar.

2) Pietraszewski, D. (2020). The evolution of leadership: Leadership and followership as a  solution to the problem of creating and executing successful coordination and  cooperation enterprisesThe Leadership Quarterly31(2),  101299. This article stresses the systemic nature of leadership and  followership, with individuals as nodes in a process. 

3) How Conscious Leadership Transforms Lives and Organizations  Through Purpose, with Raj Sisodia. Happiness Squad podcast, Dec 24, 2024.  A sample of how Raj interprets leadership from a Conscious Capitalism  perspective.

Recommended:

 4) Atkins,P.W.B. (2024). Prosocial Leadership: Consciously Evolving Trust and  Collaboration through Shared PowerThis View of Life. Sept 30,  2024. A sample of how leadership is interpreted in Prosocial  trainings.

Students  will compare different perspectives on leadership.

Students  will compare leadership styles from their evolutionary case reports.

 

April  20

9:00  to 11:00 a.m.

Mexico  Time

Session 5: Prosocial Market Economies

The new paradigm is not anti-competition  or anti-market. On the contrary, it encourages competition that is refereed  to produce prosocial outcomes, like a sports league. Whereas the old paradigm  results in huge wealth and welfare disparities as negative externalities, the  new paradigm is inherently equitable and participatory.

Guest speaker: Jan Pfister (University  of Turku, Finland) TBC

Required:

1) Pfister, J. A., Otley, D., Ahrens, T.,  Dambrin, C., Darwin, S., Granlund, M., Jack, S. L., Lassila, E. M., Millo,  Y., Peda, P., Sherman, Z., & Wilson, D. S. (2024). Performance management in the prosocial market economy: A new  paradigm for economic performance and sustainabilityQualitative  Research in Accounting & Management. This article takes a giant step  toward integrating the new paradigm beyond economics into the management  profession, not only at the scale of single organizations but also at the  scale of multi-organization cultural ecosystems.

2) Evolution, Complexity, and the Third Way of Entrepreneurship:  A Series of Conversations with David Sloan WilsonThis View of  Life. This series of conversations shows that all successful positive  change efforts converge upon a managed process of cultural evolution with  systemic goals in mind. 

3) Evolution, Complexity, and the Third Way of Entrepreneurship:  A Capstone Conversation with Victor HwangThis View of LifeVictor Hwang is  one of the first to think about entrepreneurship from an evolutionary  perspective. He is author of The Rainforest: The Secret to Building the Next Silicon  Valley and founder and CEO of Right to Start, a  campaign fighting to expand entrepreneurial opportunity for all. In this  capstone conversation to the “Third Way” series, we discuss how  entrepreneurship is systemic, not individual, and how the most vibrant  entrepreneurial ecosystems combine two ingredients that seldom go together on  their own: diversity and cooperation

Recommended:

Any of the other conversations in the  Third Way Series (accessed on the introductory webpage).

Students  will learn how to work at the level of whole economies, not just single  organizations.

Students  will discuss their progress with the evolutionary case reports.

May  11

9:00  to 11:00 a.m.

Mexico  Time

Session  6: Presentation and Analysis of Evolutionary Case Reports.

The  final session will be a presentation featuring the student projects. Because  the students will follow a common rubric for researching and writing their  case reports, their results can be collectively analyzed to document the  relevance of the core design principles for businesses that are associated  with the EGADE business school.

Looking  Back, Looking Ahead

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